Milwaukee, WI Portfolio / 2026

Charlie
Furnner.

Marketing and operations manager at Smokin' Jack's BBQ. Founder of LocalPost, a marketing software product for local businesses.

Status
Available for select work
Selected Work 04
01 — Restaurant

Smokin' Jack's.

Marketing & Operations Manager · Milwaukee, WI · Nov 2025—
Smokin' Jack's featured menu graphic
Fig. 01 / 04 American Family Field booth · Section 206

Running social, creative, partnerships, and day-to-day operations. Grew TikTok from 200 to 780 followers with multiple videos past 20,000 views. Designed in-house creative including an American Family Field concession stand rollout and a March Madness bracket activation. Built custom internal tools, including a receipt scanner, to automate back-of-house work.

Social Brand Operations Internal tools
Smokin' Jack's We Cater booth graphic with QR codes
Fig. 02Catering CTA
Booth graphic driving scans to the catering menu, ordering, and food-truck bookings — designed for a high-traffic sports venue.
Three Smokin' Jack's locations — the OG, Flagship, and Downtown
Fig. 03Locations
Three Milwaukee locations. One brand system — photography, type hierarchy, and the checkered motif running through every piece.
Patio Season coming soon social post
Fig. 04Seasonal social
Seasonal social campaign teaser — same identity system, adapted for a square format and a scroll-stopping feed moment.

One brand. Three locations. Every piece designed in-house.

02 — Software

LocalPost

Founder · 2025—

Originally built as an internal marketing tool at Smokin' Jack's BBQ, LocalPost is now expanding as a marketing software product for local businesses. It automates social media campaign generation and works as a centralized marketing calendar. Currently in beta with live customers. AI-powered image generation shipping next.

Product Design Go-to-market In beta
Visit trylocalpost.com →
03 — Freelance

Tipsy Turtle

Marketing & Design · Muskego, WI · Apr 2026—

Designing print menus for a patio and grill in Muskego. Onboarded as an early LocalPost client, with scope expanding into ongoing social media management.

Menu design Print Social
Tipsy Turtle Taco Tuesday menu — weekly specials print piece

A weekly specials menu for a family-owned patio grill in Muskego. A different brand voice than Smokin' Jack's — warmer, quieter, built around the client's existing identity.

Designed with a clear price column, "Most Popular" and "Local Favorite" tags to guide ordering, and a star system marking dishes that don't include rice & beans — footnoted at the bottom instead of repeated in every line.

04 — Retail

Trendcheck Vintage

Founder · 2023 – 2024

Vintage clothing operation I founded in high school. Scaled to $25,000 in revenue across Depop and in-person flea markets. Built the Depop storefront to 2,000+ followers and earned verified Top Seller status through consistent listings, product photography, and customer service.

E-commerce Photography Retail
About 01

I do marketing
and build the
tools for it.

Based in Milwaukee, Wisconsin. I run marketing and operations at Smokin' Jack's BBQ, where the work spans social, creative, partnerships, and any back-of-house system worth automating.

On the side, I'm building LocalPost — a marketing software product that started as an internal tool at Smokin' Jack's and is now opening up to other local businesses that don't have a full marketing team.

Before all of this, I ran Trendcheck Vintage on Depop and at flea markets during high school. That's where I learned the fundamentals: good product, clear story, consistent effort.

I work best with operators who care about the details and want one person who can actually do the work — not pitch it.

TikTok growth
Smokin' Jack's BBQ
20K+
Top video views
Organic / 2025
$25K
Revenue generated
Trendcheck Vintage
2K+
Followers built
Depop / Trendcheck
Contact Available

Get in
touch.

charliefurnner@gmail.com →